We carried out user research to reveal how customers used Impero’s platform, highlighting pain points and finding opportunities for improvement.Â
Another part of the ongoing process was to conduct stakeholder interviews to help inform product decisions based on business requirements. We also translated new features and requirements into user flows and wireframes which were eventually turned into high-fidelity mock-ups for Impero’s internal software development team to execute.
Collecting all of this information and developing new ways of working play a critical role in how we help Impero continually improve their platform.